Direct Mail Company in Basel is specialised for the planning and implementation of addressed and not addressed direct advertising. Novasys has developed an application to support DMC in the area of GeoMarketing (analyses of target groups etc.) and for the distribution of the advert material (optimisation and visualisation of distribution areas etc.).

With the integration of aerial photographs taken with an angle of approx. 45 degrees, Novasys has the possibility to offer extraordinary images to its customer-base. Those images are available to-day for more than 1000 city-areas in Europe incl. 7 cities in Switzerland. The coverage is being ex-tended for most of the Eastern Europe countries. The oblique photos enable the users to have a realistic impression of a certain location and its environment.

The development of the GeoPlatform version 2.0 has been finished and provided to first clients on the 1.7.2008. The extensions for the version 2.5 are in work and should be available approx. end of September 2008.

Novasys will participate as an Exhibitor and sponsor at the YPT Conference on November 19th and 20th 2008 in Zurich.

Novasys is the first map provider in Switzerland which is offering high resolution orthofotos from SwissTopo to its client base. The high quality data is available for the most important city areas.

KPN and Novasys announce the launch of ‘SMS MapConfirmation’, the new confirmation service including a geographic map on the mobile phone.